Anthesis, the largest group of dedicated sustainability professionals globally, has announced its merger with impact-led creative change agency, Charlescannon.
Anthesis has announced its merger with impact-led creative change agency, Charlescannon. This strategic agreement responds to the rise of regulatory and stakeholder pressures for credible communications on sustainability goals and the risks surrounding greenwashing and ESG misrepresentation.
Located in Geneva, Switzerland, close to the global headquarters of many of its corporate clients, Charlescannon was established in 2007 to conceive, build and drive sustainable brands. Under the leadership of founder and CEO Ben Pankhurst and COO Katja Wagner-Pankhurst, Charlescannon has grown to 40+ multi-talented strategists, copywriters, designers, project managers, photographers, videographers and developers.
Building on an existing relationship nurtured through joint client collaborations, the merger blends Anthesis’ decade of experience addressing the reality of the climate crisis and the complex ESG reporting market with Charlescannon’s talent to translate the science and analytics into a brand strategy that drives impact and changes behaviours.
International in diversity and mindset, the Charlescannon team prides itself on creating purpose-led branding, campaigns and reporting for society, customers and employees. Delivering brand messages accurately and confidently to maximise brand effectiveness.
This strategic deal further establishes Anthesis in the Swiss market and bolsters its established communications capabilities beyond impactful corporate narratives and positioning, education and stakeholder engagement strategies, and best-in-class sustainability and ESG reports. Furthermore, the deal provides Charlescannon clients with access to Anthesis’ full suite of advisory, digital and carbon projects solutions and experts across its global network. The collective offering brings Anthesis Group to 1,250 sustainability specialists with offices in 23 countries.
Stuart McLachlan, CEO of Anthesis, comments, “Organisations progressing their sustainability goals deserve to be rewarded in brand value and positive stakeholder engagement, however growing nervousness around greenwashing accusations drives reluctance to communicate. By blending Anthesis’ deep technical and scientific expertise with the creative and strategic approaches of the Charlescannon team, we’re providing our clients with the necessary platform to communicate confidently, delivered by one team who can guide them throughout their sustainable performance journey.”
Anthesis is the sustainability activator. Proud to be a B Corp, we seek to make a significant contribution to a world which is more resilient and productive. We do this by working with cities, companies, and other organisations to drive sustainable performance. We develop financially driven sustainability strategies, underpinned by technical expertise, and delivered by innovative collaborative teams across the world. Anthesis has clients across all industry sectors and supports some of the world’s largest multinationals such as Reckitt, Cisco, Tesco, The North Face, and Target.
The company brings together over 1,250 experts operating in 45 countries around the world and has offices in Andorra, Belgium, Brazil, Canada, China, Colombia, Finland, France, Germany, Hong Kong, Ireland, Italy, the Middle East, the Netherlands, the Philippines, Portugal, Singapore, South Africa, Spain, Sweden, Switzerland, the UK, and the US. www.anthesisgroup.com